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What are the patterns in Google's ad ranking?
Source: 创同盟
Date: 2024-02-01
Views: 1141
Xiao Chuang: First, Google will match the volume of keywords globally, and based on the account's strategy and forecast, determine how much volume it can receive; then, based on the ad quality, the bid determines the ranking within Google's allocated volume, and the quality of the account strategy is the first dimension of "how much volume it can receive".
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