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Does managing English ad campaigns in non-English speaking countries achieve ad localization?

Source: 创同盟

Date: 2024-02-01

Views: 1152

Xiao Chuang: If you want your ads to be effective, localization must be done in the following ways: keywords must be the accurate local language, ad copy must be authentic local language, and landing pages must be authentic local language.

Targeting multiple countries does not equal ad localization. The same ad creative should not be used in different languages ​​or countries. Localization should be completed before launching the campaign.

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