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What is a Trigger in GTM?

Source: 创同盟

Date: 2024-02-01

Views: 1158

Xiao Chuang: A trigger is a condition that evaluates whether a tag should be triggered. In Google Tag Manager, all tag triggers are event-driven. Whenever Tag Manager registers an event, the triggers in the container are evaluated, and the tag is triggered accordingly. No tag will be triggered unless an event occurs. Events can be page views, button clicks, form submissions, and any custom events. Common built-in event types in GTM and custom event options include: page views, clicks, form submissions, element visibility, scrolling, video, JavaScript errors, history changes, timers, and custom events (created via dataLayer.push).

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